Posts

Watch My New FREE Training For Cleaners: Book 3x More Carpet Cleaning Jobs [VIDEO]

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Hey Cleaners, I've been hard at work helping cleaners book more jobs this year.  Maybe you've been following my new company BookCleaningJobs.com? If not, like our Facebook page and subscribe on YouTube to get updates. Anyways I put this new FREE training video together - and it's just for cleaners! It's called "Book 3x More Carpet Cleaning Jobs" and it's about 15 minutes packed full of information about growing your cleaning business from the ground up. WATCH THE VIDEO: Here's a link to more info on my other blog: Carpet Cleaning Marketing Blog | BookCleaningJobs.com: Book 3x More Carpet Cleaning Jobs | Free Training ... : Attention Carpet Cleaners, Want to learn how to book 3x more carpet cleaning jobs in just 15 minutes? Let me know if you have any questions after watching the video. Leave me a comment. Thanks, Reuben

[VIDEO] My 100% Real Housecall Pro Review: Major Features, Tips, Best Practices

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This post contains affiliate links: I may be compensated for any purchases you make through links on my website. Dear Would-Be Housecall Pro User, Let me guess... you own a service business? ;) If you’re reading this and watching my video, then you probably already know about Housecall Pro. I’m here to share my story based on more than 3 years running a cleaning business with this CRM software. Switching to HCP was a huge catalyst that helped me make a lot more money with the carpet cleaning business. Features like online booking and review generation were critical to my growth. There were other tools on the market, but HCP did everything in one place. That’s an important detail that I’ll talk about in the video… This is a review of Housecall Pro based on my personal experience running a top-rated carpet cleaning business for 3+ years using this software. LIMITED TIME OFFER Save 50% Off Your First 3 Months Of Housecall Pro:  https://housecallpro.grsm.io/vvc4kp6jnubm WATCH THE VIDE...

Lost In Client Work... 02/18/2022

Happy Friday. If you're like me, you start the week with a plan. Then somewhere around 9:37am on Monday morning, your 1st fire of the week ignites. It's a quick one - you put it out in no time. That's when the next fire starts. But Monday afternoon rolls into Tuesday, and next thing you know - your plan for the week is out the window. That's the reality of client work! Things come up. Your clients pay you to be "on call" in many cases. They pay you to prioritize their needs. Sometimes your clients need more help. For me, that time is winter. I work with a lot of service biz owners (carpet cleaners, maids, rug cleaners). In the winter, some of these businesses are pretty slow. You might think, "then they don't need marketing in winter! Take a vacation." You'd be wrong. While these service biz owners don't tend to increase their ad budgets during the winter months, they do tend to start "tweaking things." The smart ones are fixing...

The Daily Grind - 02/14/2022

How's life? Hope you're enjoying the daily grind. Last time we talked, I was "building a better mousetrap" (redesigning my main money $$$ site). That project is finally wrapping up! You can check it out at https://gosearchparty.com/ There are some finishing touches left to add: I worked on a chatbot script last week, so I'll be adding the bot to my site today or tomorrow Also need to update the offer on my exit pop-up And update my Google Analytics goals to match the new conversion events Outside of those last steps... my site is ready for traffic! A little backstory: I've owned the company "SearchParty Marketing LLC" in some form since 2014. It started as an agency in Washington, D.C. I helped other agency service their Google Ads clients for a while. In 2014, I bought a carpet cleaning franchise and took a little detour in my career. I spent a couple years growing my carpet cleaning biz and meeting other cleaners. They started to ask me questions. ...

Building a Better Mousetrap (Redesigning My Website)

Good grief, it's nearly the end of January already! If you're anything like me, you are struggling to make real progress towards your goals. Sure, you've gotten "a lot done" this year. But it's mostly been client work. That doesn't truly move your business forward - it just keeps you happily spinning in place. I get it, things come up. Especially when you are freelancing. But for me... it's time to get down to business. It's time to build a better mousetrap . Of course, I'm not actually building mousetraps - and you probably aren't either. Here's what I mean: if you run a business that relies on finding new clients & signing them up for services... your website is a potentially powerful "mousetrap" for your business. Well the current mousetrap for my company SearchParty Marketing really sucks . My website gosearchparty.com was left to die in March 2021. I pulled the offers down, added a "waitlist" for any cleani...

My 2-Desk Setup For YouTube, Google Meet, Zoom, etc (Plus A Note About Cable Management)

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While I can technically "work from anywhere" (digital nomad here!), I spend a lot of time in my home office. That's why my desk is so important to me. Over the years, I've tweaked my desk setup over and over again. I'm constantly in search of "the perfect desk" setup for a marketer who: Manages Google Ads & Facebook Ads all day Builds Wordpress website & landing pages Writes blog posts, video outlines, copy for landing pages, emails, & more Attends lots of Google Meets & Zoom calls Prefers pro quality audio (mic and speakers) at all times Makes YouTube videos (and watches too many YouTubers with absolutely gorgeous sets) I've tried big desks, little desks, short desks, tall desks... Same with lamps, keyboards, mice, and trackpads. Computers even! Desktops, laptops, and tablets. Speakers, webcams, monitors, oh my... Honestly, I need to stop shopping on Amazon. Jeff Bezos is rich enough . But 2022 is the year I finally get my shit toget...

My Favorite Digital Marketing Training Courses & Certifications For Freelancers Who Want To Win More Clients And Charge Higher Prices In 2022

Hi marketing nerds, Looking to "level up" your digital marketing freelance career this year? Consider getting a new certification! Here's a list of my favorite digital marketing trainings and certifications for freelancers who want to 1) win more clients and 2) charge higher prices: Improve your career (all courses by Google) Google Workspace Work From Anywhere Succeed in the Workplace Advance Your Career by Google Start (or grow) a business Advance Your Business by Google Google Analytics Google Analytics for Beginners  << everyone should do this Individual Qualification  << everyone should do this, too GA4 training courses << get ready for the next big thing Advanced Google Analytics Google Analytics for Power Users Google Tag Manager Fundamentals  certification Google My Business (now GBP) certification Google Ads certifications Search << everyone should do this, even if you don't run ads Display Shopping << if you want to run ads t...