Showing posts from February, 2023

10 Google Ads Tips for Local Business Owners in Seattle

As a local business owner in Seattle, you know that competition is fierce. To stand out and attract new customers, you need an advertising strategy that’s both effective and efficient. One solution that many Seattle-based businesses are turning to is pay-per-click (PPC) advertising through Google Ads. PPC advertising is a cost-effective way to reach potential customers online, and Google Ads is one of the largest and most popular platforms for PPC advertising. Here are 10 tips to help you get the most out of your Google Ads campaigns. 1. Define Your Target Audience One of the most important things to consider when creating a Google Ads campaign is who you’re trying to reach. Your target audience will play a big role in determining your keywords, ad copy, and landing pages. Make sure to understand your target audience’s needs, wants, and behaviors so you can create ads that resonate with them. It also helps to understand where your audience is geographically. If you are a service busin